Margo studio

Project overview

This project focuses on the redesign of Margo Studio’s website, a marble furniture studio based in Barcelona.
I designed the full web experience, including structure, navigation, and visual composition.

See project

Client

Margo studio

Year

2025

Category

Web design - E-commerce

Context and challenge

Margo Studio is a Barcelona-based atelier that designs and handcrafts bespoke marble furniture. Their work blends structural design and material purity, creating timeless pieces that inhabit spaces with quiet strength and soul.

They needed a website that could reflect this essence — a digital space as serene, intentional, and refined as the physical pieces they create. The goal was not just to showcase their products, but to convey their philosophy of beauty, permanence, and emotional design.

Key UX Insights

Subtractive Thinking, Elevated Presence

We approached UX the same way Margo approaches material: by removing everything unnecessary until only the essential remains. By removing noise, we elevated perception. The site becomes a contemplative experience — not a commercial platform.

Emotion Before Information

We built a story. The goal was not to “explain” the brand, but to let users feel it from the first scroll.

Strategic Slowness

We slowed the user down through spacious layouts, immersive transitions, and full-bleed visuals, the site invites moments of pause. This mirrors the brand’s quiet strength and material presence.

Color palette

Inspired by the studio’s materials — warm neutrals, soft greys, and deep stone tones. This palette gives the site a grounded yet luminous presence, avoiding visual noise.

Gold

#A5925C

rgb(165, 146, 92)

hsl(44, 29, 50)

Beige

#F2F1EC

rgb(242, 241, 236)

hsl(50, 19, 94)

Negro Oscuro

#3D3D3D

rgb(61, 61, 61)

hsl(0, 0, 24)